SMACC Dublin

SMACC is back and heading to Europe!

The Social Media and Critical Care Conference continues to evolve and grow and we think SMACC Dublin will be the best one yet.

SMACC has seen spectacular growth since its humble beginnings. The Conference has grown from an enthusiastic idea into a global leader amongst critical care events. Whilst SMACC is primarily a high quality, academic meeting, the real reason behind this growth is the enormous and inspiring energy of the critical care community itself. A community which crosses traditional hierarchies, professional barriers and international borders. This is a community dedicated to innovation, teaching and learning. A community that is based around the pursuit of excellence in patient care, and a passion for sharing this as widely as possible.

We are excited and exceedingly proud to bring SMACC to Europe for the first time. Prepare yourself for the biggest adventure yet: SMACC DUB!

A Brief History of SMACC

SMACC held its first meeting in March 2013, in Sydney, Australia. With no formal backing from any college, society or university, this Conference attracted an amazing 700 delegates from the FOAM (Free Open Access Medical education) community. The second meeting, smaccGOLD, was held at the Gold Coast Convention Centre in Queensland, Australia in March 2014. It doubled in size, with 1400 delegates registered. Most recently SMACC Chicago, held in June 2015, attracted over 2000 delegates from 60 countries around the world!

Off the back of this growth, we are expecting to sell out in Dublin! The registration numbers are capped at 2000 so be sure to check out the registration process and secure a ticket.

What Makes SMACC Different?

So, how did a critical care Conference storm the international stage in only its third year…?

To begin with, the affiliated websites supporting SMACC represent a comprehensive list of the “who’s who” in the FOAM world. The talented clinicians behind these websites have come together and harnessed their innovation, vitality and expertise to create the SMACC experience. The strong social media connections inherent to SMACC result in an ongoing, online conversation, which in turn, empowers the delegate and enhances their experience. SMACC is focused on being a Conference truly for the delegates. Delegates have a say in every aspect of the meeting, including the speakers chosen, program topics, theming and styling, social events, and the questions asked in sessions. This level of delegate interaction with the Conference is unparalleled in critical care.

There have also been many positive lessons learned from the FOAM world, which have now been translated into the SMACC Conference. Lessons on how to engage, inspire and make critical care education enjoyable. We keep the talks short (15-20 minutes), choose the topics carefully, handpick speakers who we know can both educate and inspire, and discourage reliance on power point presentations. Of course, all the sessions are recorded and podcast to be released in a FREE series – creating more great FOAM!

But SMACC isn’t just about the academic presentations. SMACC is an experience. The opening ceremony, the theming of the exhibition hall and welcome events, the teas and lunches provided in the breaks and the massive Gala night, all of which are included in the one registration price, are designed to bring the group together and enhance the feeling of belonging to one critical care community.

Why Dublin?

Dublin is an amazing and vibrant city and has the energy capable of hosting SMACC. From the history of Trinity College and the book of Kells, to the welcoming atmosphere of the many local bars and pubs, Dublin has something for everyone. It’s no coincidence that Dublin has become the EU head office for many IT companies like Google, LinkedIn and Yahoo (which some have suggested is because they anticipated SMACC coming to Dublin in 2016!).

Beyond Dublin, Ireland offers outstanding travel experiences. It is a country of breathtaking beauty, plus its compact size makes it manageable to explore over a few days. Dublin is perfectly situated between the east coast of North America and Europe making it only a short flight from both. With a huge number of direct connections via Dubai or Abu Dhabi, it’s an easily achievable destination from the Asia Pacific region.

What ’s Happening in 2016?

We have taken all your feedback into consideration and planned for:

• Another massive day of workshops on Monday, 13 June 2016
• Plenty of new talent on stage, in particular more female speakers (in response to delegate
• The hottest topics in critical care
• Sonowars re-birthed, re-imagined, remarkable!
• The popular cage-matches return this year as the bare knuckle matches
• The continued innovation and convenience of onsite childcare (crèche)
• An exciting range of fun smacchandise (branded conference merchandise)

Don’t Miss Out!

This year registration numbers are capped at 2000 delegates. Naturally, as SMACC has tripled in size over the last three years, we expect that registration will sell out quickly. Registration is set to open on Wednesday, 28 October 2015. Tune into social media to stay as up-to-date as possible.

We welcome everyone in the critical care community who has a passion for excellence in clinical care, and hope you’ll join us in making SMACC DUB another extraordinary educational event.

Roger Harris, Chris Nickson & Oli Flower
On behalf of the Organising Committee

©2016 SMACC

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